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(August 11, 2010) - Under an agreement effective August 1st 2010, 
PIMS-SCA and Lottery Dynamics have announced that PIMS-SCA would market Lottery Dynamics' game products internationally.  Tim Green, based in London, will rejoin PIMS-SCA to spearhead the development of lottery opportunities.

Tim Green commented:  "With PIMS-SCA looking to expand opportunities in the lottery sector and with both companies having complementary strategies focused on creating game solutions designed to drive lotto revenues, an International Joint Marketing Agreement makes a lot of sense. The deal allows PIMS SCA to market internationally the Lottery Dynamics products launched in the US and elsewhere over the last five years, and PIMS-SCA will look to introduce into the lottery sector many of the successful promotional and pay-to-play games that they have successfully created and sold worldwide to their other gaming related clients."

Michael Frick, Lottery Dynamics' Senior Vice President, added "As the lottery sector evolves both with online and instant play, and with distribution channels expanding to include internet, SMS and social networking applications, there is a growing demand for products that will attract new customers and retain existing ones, with quality pay for play, and other promotional products and services."

About PIMS-SCA: (www.pims-sca.com )
Together with its US parent company, Dallas-based SCA Promotions Inc.,
PIMS-SCA has worked with many of the world¹s Global Brands, and over 300 gaming clients worldwide. The company will work with your lottery to create the opportunity to offer enhanced jackpots of up to $100m (or $250m if offered as an annuity) and/or promotions and/ or lotto game finales designed to reinvigorate game interest and sales in your existing traditional lotto games.

The innovative solutions are designed to increase revenues through player participation and are perfect for lottery operators, vendors and related clients.

Whether you are looking to enhance existing game jackpots, offer play incentives, or run a traffic building activity or a special event as a lotto game finale, PIMS-SCA have extensive experience and a range of free-to-pay and pay-to-play games and contests targeting:

Lotto / Online Games - Instant/ Scratch Games
Online Promotions - Poker - Sports - Race Book - Table Games - Keno - Bingo-

About Lottery Dynamics: (www.lotterydynamics.com ) (Part of the IGA Group of companies).

Lottery Dynamics Corp. is a game development company offering patent-protected licensed products designed to enhance lottery revenues, incorporating player choice and value involving multiple- priced product strategies.

For further information please contact Tim Green, International Business Development Director at PIMS-SCA: 020 7434 3046 / This e-mail address is being protected from spambots. You need JavaScript enabled to view it or Michael Frick, Senior Vice-President for Sales and Operations, at Lottery Dynamics: (850) 926-8762 / This e-mail address is being protected from spambots. You need JavaScript enabled to view it